Privacy policy defines the rules and principles that determine how personal information is collected, processed, stored, and protected on our independent review platform. Privacy Policy and Data Protection standards explain how user data, including cookies, analytics information, tracking technologies, and interactions with external gaming sites, are managed. We apply these principles to ensure transparency, security, and awareness of privacy rights, helping visitors understand how their information is handled when using our content and services.
Harriet Kelso Casino editor Β· wrote this page 
Marcus Bright Payments analyst Β· checked the figures Our review website provides independent analysis of gambling platforms, focusing on transparency, user information, and data protection practices. We evaluate how different sites handle personal information, privacy policy requirements, cookies, analytics systems, and third-party connections.
We operate as an independent review team and do not represent individual operators. Our assessments are based on publicly available information, review criteria, and analysis of privacy practices that affect users. The website helps visitors understand how personal data may be collected and processed when they read reviews, compare platforms, or interact with external links. This approach supports informed decisions about online privacy and security.
Information collection defines the categories of personal information and technical data processed when users interact with our review website. We collect information through direct user submissions, automated technologies, and affiliate tracking systems to maintain website functionality, analyse performance, and provide transparency about data processing practices.
Information provided by users includes data submitted through contact forms, feedback requests, subscription forms, or direct communication channels. This may include contact details and message content required to respond to enquiries or manage user interactions. We process this information according to applicable privacy policy requirements and use it only for stated purposes.
Technical data collected automatically includes IP address, browser type, device information, operating system details, cookies, and analytics identifiers. These categories of data help us analyse website usage, maintain security, measure performance, and improve technical operation. Some technical identifiers may be considered personal information under applicable data protection laws and are handled accordingly.
Affiliate referral data includes information generated when users access third-party platforms through our links. Tracking systems may use referral parameters, cookies, or partner network identifiers to record the source of a visit and measure referral activity. Partner platforms may receive information confirming that a user arrived through our website, while we do not control their separate data processing practices. We also distinguish between personal information and aggregated or de-identified data used for statistical analysis and website improvement.
Collected information is processed to support website operation, analyse user interactions, maintain security, and manage communication with visitors. We use personal information, technical data, and aggregated data only for purposes connected with our review services and data protection practices.
The main purposes of processing include:
Personal information is handled according to applicable privacy policy requirements, while aggregated data is used for statistical purposes without attempting to identify individual visitors.
Cookies and analytics systems describe the technologies we use to collect technical information about website usage, visitor behaviour, and platform performance. These tools help us maintain website functionality, analyse traffic patterns, and understand how users interact with our content.
Cookies are small data files stored on a userβs device that allow websites to remember settings, measure activity, and support technical features. We may use different cookie categories, including:
Analytics data may include browser information, device characteristics, session details, and usage patterns. We process this information in aggregated form where possible to evaluate website performance and improve content structure. Users can manage cookie preferences through browser settings or available consent controls, depending on applicable data protection requirements.
Affiliate partnerships describe the commercial relationships between our review website and third-party platforms through referral programmes. We disclose these connections to explain how external links, tracking technologies, and potential commissions may operate.
We may participate in affiliate programmes where approved partner platforms provide compensation when users access services through referral links. These commercial arrangements do not influence our review methodology, evaluation criteria, ranking results, or the position of platforms in comparison lists and top rankings. Each assessment is based on defined factors, including available information, user experience, security practices, and published terms.
Affiliate tracking may involve cookies, referral parameters, or partner identifiers that record the source of a visitorβs activity. This information helps measure referrals and manage commercial relationships. We do not receive sensitive personal information from partner platforms unless users provide such data directly to those services. Third-party operators process user information according to their own privacy policies, which users should review before sharing personal details.
Third-party websites and external links refer to external platforms that users may access through links published on our review website. These connections allow visitors to reach partner services, reference materials, or other online resources, but external platforms operate under their own privacy policies and data processing rules.
When users leave our website through an external link, the following principles apply:
Users should review the privacy documentation of external websites before creating accounts or providing personal information. The presence of an external link does not mean that we control or accept responsibility for the data processing practices of connected platforms.
Data sharing and security cover the circumstances in which we disclose information and the controls used to protect it. We restrict access to personal information to defined operational, technical, and legal purposes.
Information may be shared in these situations:
Security controls may include HTTPS encryption, restricted account access, authentication measures, system monitoring, and access logging. We do not sell personal information. Aggregated or de-identified data may be used for statistical analysis and performance reporting where it cannot reasonably identify an individual user.
Data retention defines how long we keep personal information, technical records, and referral data collected through our review website. Retention periods depend on the type of information, its processing purpose, and any legal or contractual requirements that apply.
Our standard retention periods are:
When data is no longer required, we delete, anonymise, or de-identify it where reasonably possible. Legal, regulatory, contractual, or dispute-related obligations may require specific records to remain stored beyond these standard periods.
Privacy rights define the controls users may exercise over personal information held through our review website. Depending on applicable law and the type of data involved, users may request access, correction, deletion or de-identification, and information about how their data is processed.
Available rights may include:
To exercise these rights, users can contact us through the method listed in the Contact Information section. We may verify identity before processing a request. We respond within the period required by applicable law and may refuse or limit a request where a legal, security, or record-keeping exception applies.
Age restrictions form part of our privacy policy because the website is intended only for adults who are legally permitted to access gambling-related content. We do not knowingly collect personal information from children or users below the legal age applicable in their jurisdiction.
User eligibility is based on the following conditions:
If we become aware that personal information has been collected from an underage user, we may delete or de-identify that data where reasonably possible and restrict further interaction with the website.
Changes to this privacy policy may be made when our data practices, website functions, legal obligations, or third-party services change. We review the document periodically so that its terms reflect how personal information, cookies, analytics data, and referral information are handled.
Updates may relate to:
The revised policy will be published on this website with a new Last Updated or effective date. Where changes materially affect the collection, use, or disclosure of personal information, we may provide a more visible notice through a website banner or, where contact details are available for that purpose, direct communication. Users should refer to the latest published version when reviewing our current data practices.
This privacy policy explains how we collect, use, store, and protect personal information, including data from website interactions, cookies, analytics tools, and affiliate tracking systems.
We collect information submitted through contact forms or communication channels, along with technical data such as IP address, browser details, device information, cookies, analytics identifiers, and referral data.
No. Affiliate partnerships do not influence our review methodology, evaluation criteria, or ranking positions. Commercial relationships remain separate from the assessment process.
We may share limited information with service providers for hosting, analytics, security, and website maintenance. We do not sell personal information.
Retention periods depend on the data type. Contact records are stored as needed, analytics data may be retained for up to 14 months, affiliate referral data for up to 24 months, and security logs for up to 12 months unless longer retention is required.
Users may request access, correction, deletion, or details about data processing by contacting us through the method provided in the Contact Information section.
Cookies and analytics technologies collect information about website usage, traffic sources, and technical performance. Users can manage non-essential cookie preferences through available controls or browser settings.
No. External websites have their own privacy policies and data handling procedures. Users should review third-party privacy documents before providing personal information.
Updates are published on the website with a revised effective date. Material changes may also be highlighted through visible notices or direct communication where contact details are available.